Jul 23 2008

How to Start a Blog to Make Online Revenue Part 3: SEO

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Part 1: Initiation   Part 2: Content and Traffic   Part 3: SEO   Part 4: Monetization of Your Blog

I hope you are doing well so far.  Are you having fun blogging?  I hope so.  I am sure you probably have some questions by now regarding the previous post right?  Feel free to contact me at anytime. In the previous article I wrote briefly about content and traffic.  Both are very important aspects of blogging.  In order to make money you will need to have quality content in order to attract traffic.  Then you have to convert that traffic into money somehow.  There are many ways of doing that and we will talk more about that later.

SEO Explained

For now let me go into a little detail about SEO.  What is SEO?  It is an acronym for Search Engine Optimization.  This is the process of fine tuning your blog or website to make it search engine friendly.  It will make your blog or website rank better in the search engine. 

Why is SEO important? 

Search engines are where people go to search for information.  They enter in a search term and a list of the most relevant sites will come up.  There are a lot of factors involved with SEO but I will touch basis on the easiest and most important optimizations you can do.   

* One of the most effective and important things you can do is to get backlinks to your blog.  The easiest way to do that is to get your links on sites like blogs/forums/sites that already have high rankings in Google.  You can also enter urls to relevant posts of yours in the comments on blogs, etc..  Make sure your post enhances the content you are commenting on or the blogger may moderate your link from the comment.

Here are a few other simple things you make do that will have a great effect on your search ranking:

Put Keywords in your <title> tag - Make sure the title of your blog has your keyword in it.  As you can see my site is called Revenue Reservoir.  "revenue" is one of the keywords I use for my site.

Keywords in your URL - Should match the title and description text.  This site has "revenue" in the description.

Keywords should be mentioned in posts once and awhile.

Using Blogger will pretty much have you setup for basic SEO as Google is the one who owns the blogging platform.  Just make sure the basics are covered and you should be ok for now.  Remember search engine traffic is one of the most cost effective ways to get traffic to your site and the goal is to get to the top of the listing.  Being ranked on the first page of google can create huge amounts of traffic to your site.

For a detailed explanation of SEO you can download this free e-book.

Be sure to stay tuned for part 4: Monetizing your blog.

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